The InDesignSecrets Print and ePublishing Conference

Michael Ninness

InDesign CS5 is here and it's awesome! Join us in this in-depth exploration of every major feature in CS5, including:

• Split and Span columns
• New ePub and XHTML options
• Animation, Timing, and Media panels
• Mini Bridge
• Page tool for changing individual page size
• Page Gap tool for controlling white space
• ...and more!

Mordy Golding

Join Mordy Golding for a special all-day session that covers the past, the present, and the future! In the morning session, get an insider's look at Adobe Illustrator, and learn to build files more intelligently. Save valuable time with efficient workflow techniques that apply to all kinds of design projects. In the afternoon, learn all about taking your existing Illustrator artwork and transforming them into interactive Flash projects without having to write a single line of code — using the new and exciting Adobe Flash Catalyst. Adobe Illustrator has been around for 25 years and is still the most powerful graphics tool on your desktop, and Flash Catalyst is the future of interactive design... it's a day you won't want to miss!

Topics covered include:

• Strategies for using multiple artboards in Illustrator
• Managing files efficiently with symbols in Illustrator
• Using powerful brushes for design in Illustrator
• Key drawing and masking techniques in Illustrator
• Designing interactive Flash content with Flash Catalyst
• Easily adding video content to your site with Flash Catalyst

James Fritz

This full-day InDesign course is for people who are just getting up to speed with InDesign. This is the class you need if you’re new to InDesign or need to learn this rich, powerful program fast.

Covers topics such as:

• Setting up new documents
• Working with templates
• Working with text and graphics
• Basic typography
• Managing guides

Michael Ninness and the Adobe InDesign Development Team

Join us for a rare opportunity to meet the team who made our favorite page-layout tool a reality and hear what they’ve been working on!

• What's new in Creative Suite 5
• Learn from the inside about the decisions that led to CS5
• What do I need to know about the current and near-future state of the publishing market?

David Blatner

The Apple iPad is a phenomenon: Over a million sold in the first month! It's not the first tablet, and won’t be the last, but let's answer the question everyone is asking: How do I get my InDesign content onto this device?!

Nigel French

Many designers avoid working with page and baseline grids, fearful that the constraints of a grid system will limit their creativity, or that text on a grid won't behave the way they'd like. In this session we'll be looking at how working with grids can:

• increase the readability and credibility of your layout
• speed up your workflow
• enhance your creative freedom
• take the guess work out of where to place elements on the page

Pariah S. Burke
Everyone needs to make an interactive PDF form sooner or later. Let's take a look at what tools are available to create forms... and learn some secret tricks to making this process easier.

Russell Viers
You can use the individual applications in the Creative Suite as independent programs, or you can learn how to string them together in a nearly effortless flow of InDePhotoStratorWeaversh. The more you think "Suite" the more efficient you're going to be.

James Wamser, James Fritz, Steve Werner, Leonard Rosenthal, Matt Phillips

There's PDF and then there's PDF! Learn the best practices for making efficient, print-ready PDFs on Mac and Windows.

• Export vs. Distill
• Tweaking PDF export presets for optimum output
• What to do when the printer says "convert type to outlines"
• PDF/X1, 3, and 4 -- why, when, where, who, and how!

Ron Bilodeau, Gabriel Powell, Colin Fleming, Paul Norton

After years of hype, 2010 is finally the year of the eBook! Sales are literally off the charts around the world and promise to only get bigger as a dozen or more tablet devices enter the market. Most devices have standardized on the ePub format, but what does that mean? Join us as we introduce ePub, what it's about, what it's good for, and -- most importantly -- what it's bad at!

Eric Menninga, Douglas Waterfall, James Fritz
Sit down with two great Adobe engineers to discover the inside scoop on how text really composes, from letter to letter, line to line, and paragraph to paragraph. If you're into type, this is a once-in-a-lifetime chance.

• New in CS5: Span columns (straddle heads), Balance Columns, and more!
• Optimizing the paragraph composer
• Inside nested styles
• Getting line breaks right
• Why InDesign sometimes acts nonintuitively

Rufus Deuchler, Michael Ninness
Where ePub stops, rich interactive documents take off! Learn what's possible with PDF and SWF (Flash) export from InDesign, including:

• What's new in InDesign CS5
• The InDesign to Flash Pro workflow (when it's necessary and what to know)
• When PDF makes more sense than Flash (and vice versa)
• Who's doing it, how, and why

Anne-Marie Concepción

Topics include:

• Clean-up on aisle 9: Fixing formatting after import
• Integrating Adobe Buzzword into your flow
• Why InCopy may make more sense for you

Keith Gilbert, David Creamer, Mordy Golding
Bridge is an amazing asset management tool, and understanding it is key to being efficient in the Suite.

• Why Bridge makes managing your assets a breeze
• Common keyboard shortcuts you just have to know
• Organizing InDesign snippets and templates
• Automating the Suite
• Demystifying metadata
• What's new in Bridge CS5!

David Blatner

Gabriel Powell
In this information-packed session, Gabriel Powell will teach you how to prepare your images in InDesign for optimum display on a variety of eBook readers. You'll pick up several tips for laying out your images and you'll learn how to properly specify the image export options for the most optimal results.

Jim Maivald
XML is being used everywhere these days: on the web, in print, even on your cell phone. It's an ideal medium for many data-centric applications like catalogs, directories, pricelists and so on. But, did you know that it can make the tedious and error-prone process of making foreign translations a simple one-click process? In this session we'll explore the advantages and techniques of using XML and InDesign to produce foreign language translations and discuss the following:

• Creating an XML-based workflow for translations
• Comparing and contrasting the frame vs flow XML methods
• Importing and swapping images and graphics using XML
• Issues concerning accents and diacritical marks and other non-English characters

Anne-Marie Concepción
What if there were a simple, free solution to collaborative workflows? One which synchronized files, allowed multiple users to access files without a server, and maintained backups and version control? Come watch Anne-Marie demo one potential answer (Dropbox) to this age-old conundrum.

Mike Rankin

Need to make a shiny-object effect in InDesign? Build interlocking objects? InDesign expert Mike Rankin makes it all step-by-step simple in this short but way-sweet guide to fx.

Steve Werner
So you think you’re ready to print or hand off your document to someone else? You can’t be sure unless you preflight first! Come learn the ins and outs of quality checks.

• What the built-in preflight and (and can’t) find
• Third-party solutions
• Preflighting with Acrobat.

Branislav Milic
Your boss just told you to put the annual report on the Web site? Learn how you can streamline the conversion of your InDesign documents into Web pages.

• Preparing and packaging your pages for Dreamweaver
• Three key issues to think about when converting documents
• Exporting XHTML from InDesign.

• Adobe’s page-layout philosophy: Why are we here and where are we going?
• What features do you wish InDesign had?
• Vote on features you want changed in future versions of InDesign.

Ron Bilodeau, Gabriel Powell
Creating an ePub is one thing... making a template that will work for dozens (or hundreds!) of books is quite another. Join these two experts who have been hard at work in the ePub trenches, as they explore tips and techniques for maximizing your workflow.

Kris Coppetiers, Martinho da Gloria, Olav Martin Kvern
Join three plug-in and script developers as they explore the limits of InDesign… and how to go beyond them!

• Why scripts and plug-ins are important
• Where to get them
• How to become a scripter/developer (or find someone to do it for you)

David Creamer
Ever wonder what database publishing is? Ever wonder what Data Merge was for? Or what it's limitations are? Wonder no more! We will cover:

• How to work with a database to extract information
• How to set up Data Merge for the best options
• Data Merge’s limitations
• Third-party options including EmSoftware’s InData and 64 Bit’s EasyCatalog

Jim Maivald, Kiyo Toma, Keith Gilbert
XML provides a means for storing and moving content from one application to another, quickly and easily without the hassles and costs involved in using proprietary databases or other programs. But the data stored in the XML is fixed—frozen in a structure that may not be adaptable to every workflow. Additionally, XML stores only data. It provides no means for formatting or creating layouts. Such styling must be applied using an external application or process.

Enter XSL.  Extensible Stylesheet Language (XSL) is a powerful adjunct to XML allowing you to apply styling, to create custom layouts and even to transform the XML data into completely different products. XSL is compatible with InDesign and provides the means to adapt your XML to almost any workflow. Best of all, XSL is free and non-proprietary!

In this session we’ll demonstrate real-world examples of XML and XSL in action to explore just a few of the possibilities. If you are considering using XML in your own workflow, you can’t miss this session.

Kovid Goyal, Colin Fleming
The ePub format can be a mysterious and dense jungle, fraught with obscure codes and tangled workarounds. But the more you understand what's going on "under the hood," the more sense it starts to make. Go deep with one of the world's leading eBook file format experts and the creator of the highly respected Calibre utility -- then apply it to your ePub/Kindle workflow with one of Adobe's leading ePub specialists!